‘Harry Potter 6′ Opens With P104.77-M, Boosting Franchise as Biggest as Ever!
posted on Tuesday July 21, 2009

“The Half-Blood Prince” is the full-fledged king of Philippine box-office! The sixth installment of the “Harry Potter” saga rewrote the record books, posting a royal P104.77-million nationwide four-day opening weekend (July 16-19) in 310 screens. This was announced today by Francis Soliven, general manager of Warner Bros. Philippines, the film’s local distributor.

That figure represents the all-time biggest four-day opening weekend in Philippine history (beating 2007’s ‘Transformers’ at P103.87-million). “Prince” also broke the fastest time (four days) for a “Harry Potter” film to breach the P100-million milestone (outpacing 2007’s “Harry Potter and the Order of the Phoenix” which achieved the feat in five days).

The incredible opening of “Half-Blood Prince” now makes the “Harry Potter” saga the undisputed most successful franchise ever in local history, with an accumulated gross of a staggering P959-million (surpassing the “Spider-Man” franchise’s P910.32-million overall take).

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